19 juni 2008

 

Engelstalig website van de universiteit Leiden

Ik zag net bij Riah dat de universiteitsbibliotheek in Leiden een nieuwe volledig Engelstalige website heeft sinds 16 juni. Niets mis mee. Rechttoe rechtaan vertaald van de Nederlandse site, puik werk.

Maar wat ik het bijzondere aan deze site vond is dat de Universiteit Leiden op een hele slimme manier hun http://www.leiden.edu/ site aan het uitbouwen is. Deze URL was me al eens opgevallen op de site van de THES University Rankings site opgevallen, dat Leiden zich daar profileerde met een .edu domein.

De URL voor Leiden Universiteit is nogal wat ongelukkige leidenuniv.nl, en heeft een GTPR van 7 maar doet het goed qua traffic. De Leiden.edu site, heeft een GTPR van 8, maar veel minder traffic. Toch is die hogere PR van het .edu domein makkelijk te verklaren. Het is een fors kleinere site dan de Nederlandstalige maar bijna evenveel inbound links (WMtips is een handige site om dit even snel te bekijken).

Ik denk dat over de hele wereld mensen makkelijker linken naar Leiden.edu dan naar leidenuniv.nl. Dat laatste onthoud toch niemand, of maakt er fouten mee. De nieuwe Engelstalige bibliotheeksite maakt nu keurig onderdeel van deze Engelstalige site.

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01 februari 2007

 

The position of Wageningen UR in the European academic Web

Lists, rankings and top 10's.
Managers love these. That applies to the managers of our university as well. They really like the ESI rankings (albeit we're loosing some prestige) or those from Newsweek and THES. A new type of ranking is based on webometrics. Link analysis of websites that is. A group of researchers from Spain has been quite active in this field. They posted a preprint of their analysis from the European academic Web on E-Lis. Interesting reading.

In Europe, the UK and Germany are the two most inter-linked academic Web communities. The Netherlands sits somewhat closer to the UK. The UvA and VU are two of the better linked universities in the Netherlands. Wageningen UR is a midget somewhat distant from the center where the real action takes place. This is perhaps partly due to the older web address the researchers have used in their investigation. But looking closer at their Website Webometrics which is part of their ongoing research, reveals some real problems for the Web-identity of our university.

As main university website they have still listed our old domain, but next to that there is Larenstein (perhaps rightfully so). And they have listed a portal Bioinformatics at Wageningen University and the Graduate School Experimental Plant Sciences as separate identities as well. Our position as a combined university and research institute is even more diluted by the fact that some of the research institutes are treated as separate distinct identities as well. To mention a few: Alterra-ILRI, CIDC (listed at two Web adresses) CRC, RIKILT also listed under two addresses, Wageningen Feed Processing Centre, Wageningen Institute of Animal Sciences (should actually be listed as a school). Wageningen NMR center, Wageningen UR and ISRIC also with two addresses.

There is plenty of room for criticism on the Spanish website and their selection of websites of Institutes. They also list redirected pages. Our university website(s) don't make matters any easier for these foreign investigators. There is for instance no sitemap available (would improve spidering of the website by search engines as well). Furthermore there are still too many seemingly independent websites that bear hardly any relation (in their domain) with Wageningen UR. Take for instance WIAS, VLAG or Plantenwetenschappen. They are one hunderd percent related to the University, but nothing in the web address (or layout) that shows for this relationship. There are whole legions of exotic websites such as Syscope, de Natuurkalender or IBL etc.…These websites should be used to improve the web presence of our University by making them integral part of the WUR domain.

What does it matter?
Well those Webometricians do their research. Fair enough, but that is not only academic inquisitiveness. Those are not mere theoretical exercises. Popular search engines work on exactly the same principles. Our web presence is in dire need for improvement. Look for instance at the traffic of three of our major domains. Wau.nl generates more traffic than Wageningenuniversiteit.nl. And we had a very expensive operation to move everything to a single web domain, with a brand new layout, and it was declared a success. Only when you look at the traffic at the previous link over a somewhat longer period you get some interesting graphs. Since the change in December 2005, total traffic plummeted, and the Wageningenuniversiteit.nl site never attracted really more traffic than the old wau.nl site. It is now more than a year after the whole operation and all kind of redirect pages are still afloat and attract a lot of traffic. Improving visibility and performance of a single wur domain seems badly needed.

But what really pleases me though, our library website generates 39% of the all WUR traffic. The library in the heart of the organization that is. WoW!

This is of course a laughing farmer with a very serious toothache.

Literature
Ortega, J. L., I. Aguillo, et al. (2007) Maps of the academic web in the European Higher Education Area - an exploration of visual web indicators. E-LIS http://eprints.rclis.org/archive/00005038/


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